A Salesforce admin will be your best friend from today and beyond.
You will love having this professional within your company when you decide to increase productivity and sales and improve lead and customer management. He/she will be your ally to achieve it through a champion tool such as Salesforce.
But first, know deeply who is a Salesforce Admin
They are functional consultants who configure and customize this world-class tool (Salesforce) and solve any challenges you face in implementing, upgrading, and daily use. How can this help you? Increase your business value by automating commercial processes with tech solutions.
When you hire a Salesforce administrator, the goal is that you can get the most out of the tool either by configuring the features it has, integrating with other devices, or customizing Salesforce.
Salesforce is a set of cloud-based tools that help other companies find more potential customers, close deals, and provide better customer service, so they’ll end up loyal to your brand.
These tools can be used simultaneously by your sales, marketing, customer service, and even IT departments.
The goal is you have centralized and shared the information of potential customers, qualified leads, and the CRM or cycle of your customers. In that way, you use it to improve relationships with them.
Salesforce connects marketing with sales and customer service, enabling them to share information to close more business, improve service based on data, and exceed your business and productivity goals.
Who can be a Salesforce Admin?
Anyone who is certified by the company. The function is certified by 5 credentials which are as follows:
🏆Administrator – designed for those who have experience with Salesforce and continuously look for ways to help companies get additional features and capabilities
🏆Advanced Administrator – for seasoned Salesforce Administrators who have mastered advanced Salesforce features and functionality to solve a variety of business problems
🏆CPQ Specialist – for individuals with experience designing, building, and implementing quoting flows with Salesforce Configure, Price, Quote (CPQ), the technology used to organize sales teams
🏆Marketing Cloud Administrator – for administrators who configure and troubleshoot configuration and user requests in Marketing Cloud, including subscriber data management and Setup navigation
🏆Platform App Builder – for those skilled in designing, building and implementing custom applications
🏆You can also pick up a few Superbadges along the way to indicate extra learning concentrations in topics such as Business Administration Specialist and Security Specialist.
Benefits of having a certified Salesforce Admin within your company
When hiring someone to manage your Salesforce toolset, make sure they are certified to do so.
You should know that some companies specifically hire this professional to ensure that the powerful Salesforce tool is used to its fullest extent.
In addition, a Salesforce admin provides support to all the departments that the tool interacts with.
- A Salesforce administrator can help salespeople set up custom dashboards, fields, alerts, and reports to shorten the sales cycle and track each lead in more detail.
- It can also serve as a source of information for the marketing department to know the weak points of the service, product, or process, and the customers’ opinions to carry out loyalty campaigns and improve them.
- With Salesforce, you can also record and store each iteration you perform with your customers, to evaluate and optimize them with your customer service department.
- It is possible to enhance the tool with AI. A Salesforce administrator can help you with this.
What does a Salesforce Admin do for your company?
This is just an overview of how valuable a Salesforce admin can be in your company. This professional will make your business results outstanding and improve every year.